Blog

When diving into social media marketing, thorough self-evaluations are a necessity when assessing how a brand is perceived online – part of that assessment includes the vitality of competitors and how/where they're headed. It's not uncommon to see many of your favorite brands NOT using...

Elizabeth and I attended the National ProStart Invitational in Minneapolis last month to cover the 3-day event live on social media for our client, the National Restaurant Association Educational Foundation. The top-chef style competition for ProStart Program students had culinary and management teams vying for championship...