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Netflix is well known for using data-driven marketing to come up with more intelligent and focused recommendations to keep you watching. Recently, they conducted a study that goes beyond just what movies and TV shows you like. Their study, “The Power of an Image,” sought to...

[caption id="attachment_8396" align="aligncenter" width="652"] Youtube: Snapchat[/caption] A few weeks ago, a close friend invited me to his birthday party, which happened to fall on a date I had prior plans. Even though I couldn’t make the event, I wanted to do something special as a ‘I...

It's February and love is in the air as Valentine's Day approaches. Whether you're planning an extravagant celebration with a loved one or staying in with Netflix, it's hard to ignore the romantic holiday, especially on social media. If you're a brand or small business, it's...