Social Media

Social Media Afterlife

By | Gossip Genie Blog, Social Media | No Comments

We have all experienced the overpowering curiosity of the unanswered question – What happens when you die? Beyond that, have you ever thought about what happens to your social networks? This morbid thought popped into my head when I was searching for information about the previous owner of our newly purchased condo. I have previously mentioned the short sale we have been waiting to hear about, well we got it! It was a short sale because the previous owner died…IN THE UNIT. Therefore, my curiosity got the best of me and I searched the Internet inside and out to find out more on this deceased man. He died nearly 2 years ago and his LinkedIn profile kept coming up at the top of all of my searches. When I re-tell this story around the campfire, I will add in that I sent him a connection request and he accepted, however, that is not the case.

At what point does the profile of a deceased person on Facebook, Twitter or LinkedIn deactivate?

Here is an example of how Facebook has become somewhat of a virtual grave site for the loved ones of this young woman that passed away unexpectedly. People feel as though they are communicating with their friend/daughter/sister because this is the only living version of her left. I had tears in my eyes just reading the posts on the wall.




An Evening With The Stars

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I will be the first to admit that the history of Football is not my best subject but if you can guess who this Hall of Famer football pro is, well then it must be your cup of tea! Who had 9,435 combined net yards, 4,956 yards rushing and 336 points scored according to the Pro Football Hall of Fame?

If you guessed 1965 Chicago Bears Running Back, Gale Sayers, you are correct! Last weekend, the Gossip Genies were able to attend ‘An Evening With The Stars’  presented by The Gale Sayers Center.

At the event, we heard stories from Willie Davis, Richard Dent, Paul Warfield, Anthony Munoz and of course Gale Sayers. Michael Wilbon of ESPN was our Moderator for the evening. There was a silent and live auction benefiting The Gale Sayers Center. Those in attendance helped raise money for the center which is committed to the educational development and mentoring of Chicago students.

If you have never been to a live auction, you will want to watch this- [youtube]

If you’re a fan of Chicago, football in general, and most importantly helping the future of education, like the Gale Sayers Center Facebook page!..And be sure to check out the pictures from the event!


By | Gossip Genie Blog, Social Media, What's Trending | No Comments

Number one trending topic on Twitter this morning – #newfacebook and the tweets associated are predominately NEGATIVE. Another prime example of the fact that human beings are creatures of habit, we don’t like change. I think it’s safe to say that this round of Facebook changes may be the most publicly detested we have ever seen. Many people have been posting threats to abandon their presence on the social network as a result. Those are the people that will fall to the way side as technology continues to advance. Zuckerberg didn’t get where he is today by fearing change. My only complaint is that Facebook changes disrupt connections to third party posting applications, such as Hootsuite, which has been unable to post anything to Facebook for the past 2 days.

Fall is ‘Trending’

By | Gossip Genie Blog, Social Media, What's Trending | No Comments

Fall is upon us, at least here in Chicago,  and there seems to be a buzz in the air of excitement.  After attending college in Arizona and spending my first post-college year in Texas,  I almost forgot how great this season is.  Starbucks Pumpkin Spice Lattes, football season, candles scented with “Autumn Leaves” and “Cinnamon Stick”, cozy sweaters, Oktoberfest, and of course, the return of all your favorite television shows.  After a summer of record heat temperatures across the country, this Fall is highly anticipated and being expressed in the Twitterverse...until 2 months from now, when we all will be wishing it was June again.

What do you love most about Fall?

Tying the NOT

By | Gossip Genie Blog, Social Media, What Not to Post | No Comments

Do you ever wonder what is behind the profile picture? The majority of what is broadcasted on social networking sites is a distorted version of reality. Or rather, it’s processed as such by the people we call friends, followers, connections and so on. We are all following an edited version of each other’s lives. Do you know the underlying issues your friends are dealing with via Facebook? Most of us do not. It’s easy to feel excluded from events involving friends just by browsing through Facebook photos and FourSquare check-ins.

Here is a prime example of how Facebook can lead to a skewed perception of reality for people.

I did some modeling for a couture dress boutique in Chicago. I modeled a few different wedding dresses and the pictures were used a lot more than I expected. They were in Chicago Magazine, Chicago Social, on this website and featured on Daily Candy in the spring of 2008. Before I met my current fiancé, I was dating someone for about 3 years, let’s call him X. X took it upon himself to post these pictures of me on his Facebook page. Immediately, people thought X and I had tied the knot, eloped! My mother was getting phone calls from the parents of my friends asking about my recent nuptials, my inbox was full from inquiring friends and X had to turn off his phone because it wouldn’t stop ringing the entire night. After that snafu, we decided it would be wise to take down the pictures or in the world of Facebook, get a divorce.

On October 29th, I will walk down the aisle for the first time but according to many distant Facebook friends, it will be my second.

Pinterest: The Best Virtual Trapper Keeper

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If you haven’t heard of the latest social network craze, then set aside some time because this could become addicting. If StumbleUpon and Tumblr had a baby, Pinterest would be it. I see Pinterest as an awesome virtual trapper keeper. It organizes all your favorite things and brings me back to middle school when I could keep an array of different crap in that huge velro binder – gel pens, pogs, notes from my boyfriends, butterfly clips- all the typical 1995 stuff, but I digress. Pinterest also allows you to “pin” other websites, minimizing your amount of bookmarks. Spend a few minutes on pinterest and you’ll suddenly want to plan a wedding, re-decorate your bedroom,  bake a fantastic cake, or try a new way to braid your hair. Check it out & follow me!

Some of my Pins..

Braids should never go out of style

Rainbow Cake in a jar? Yes please!

I honestly feel like I could live in this room forever.

If this doesn’t make you smile, there’s something wrong with you.

Barbie Media

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My obsession with Barbie is no secret. At the age of 3, I received my first Barbie and it was love at first sight. Little did I know that decades later, I would still be connected to Barbie, virtually, that is! Barbie does an awesome job with social media, check her out on Facebook, Twitter, YouTube, FourSquare. Follow Barbie, you won’t be disappointed, her status updates are funny, cute & clever. Brands like Barbie need to make this kind of dedicated effort to implementing a social media campaign. This is the only way that these brands can truly stay connected to their customers. Now that I am a fan of Barbie on Facebook, I am reminded of my childhood on a daily basis which brings a smile to my face every time.

“Give Me Pizza You Old Troll!”

By | Gossip Genie Blog, Reality TV, Social Media, What's Trending | No Comments

This past Sunday night, as I was writing thank you notes (not even I think an email will suffice for a gift), I had The Real Housewives of New Jersey on in the background. I have had a moral dilemma watching the show ever since, Melissa Gorga called her in-home library a lie-barry. If you are fortunate enough to have a library in your home, a prerequisite for installation should be the ability to pronounce it correctly. Melissa has 3 children, all future lie-barrians, I’m sure. Anyway, half-way through the episode, Teresa Giudice’s 4 year old daughter, Melania, showcased her manners by demanding her father, “Give me pizza, you old troll.” Although, Joe Giudice, Melania’s father and Teresa’s husband, does resemble a troll, I don’t think that was the reason for the comment.

I definitely see a resemblance:

Social networks ate this line up – which leads me to ask whether it was intentional on the part of Bravo. If so, kudos to the network, it created quite the buzz and who cares about exploiting the daughter of a bankrupt, juice head, gorilla, “old troll” for the sake of creating something viral? There was even a Facebook fan page created titled, “Give me pizza you old troll.”

It could have been that Melania was actually talking to a version of Melissa Gorga from the past – Teresa threatened to reveal what Gorga looked like “before.” Well here she is as a “young troll.”

Wedding Planner + Social Media = One Amazing Day

By | Gossip Genie Blog, Social Media | No Comments

This morning, I told Laurel that if my blog were a baby, it would be dead right now. I have been seriously neglecting my blog because of the madness that is currently my life.

As I enter the final stages of my planning my wedding. I wanted to share with you the impact the Internet, specifically social media has had on all of my decisions. I am a Chicago born, bred and based bride who decided to have her wedding in Arizona. My fiancé is not from Arizona, he’s from Minnesota. My family has a second home in Phoenix and I have always loved it there so I decided to do something different and host my wedding at my family’s home. I thought it would be a piece of cake, I had the venue, the groom, the date, and what else would I need? A LOT! Reality set in when I registered on the and they emailed me a wedding checklist of 150 items that I needed to complete before the big day. I did not even know where to start so I started searching on Google for Arizona based wedding planners. After sorting through a ton of people that I knew I wouldn’t connect with, I found my planner.

I instantly connected with her just by looking at her website. I thought it was too good to be true and prayed that she had my date available…she did! I consider myself extremely lucky to have found Ashley because she is amazing at what she does and I have such respect and admiration for her. I cannot say enough good things about Ashley. Trust me when I say that she will dominate the industry very soon. Check out her  her fabulous blog,  follow her on Twitter and Like her Facebook business page. Ashley radiates with positive energy and her enthusiasm for what she does makes planning a wedding an incredible journey.

It may sound strange but it was important to me that all of the vendors I chose to work with understood the importance of social media.

Social media has had a huge impact on my decision to hire many of the vendors that I chose.

Save The Dates – my fiancé and I wanted to do these pictures in Chicago so I used Yelp to find someone that had amazing reviews and was reasonably priced – Peter Coombs was perfect! It worked out very well –

It would have been nice to use Peter to shoot our wedding but travel and accommodations for a photographer were not in our budget. Therefore, Ashley set up a bunch of meetings with Arizona based photographers. Ultimately, I chose Radiant photography, they do amazing work and out of all of the photographers I researched, Radiant had the most likes on their Facebook page.

Videographer – Again, Ashley connected me with the unbelievably talented group, Bright Bokeh. Every wedding video they create makes me cry, in a good way. Like them on Facebook to see what I am talking about   or follow them on Twitter.

Cake – Ashley let me indulge in my love of sugar and gave me a few options. Ultimately, I chose the bakeshop with the best reviews and a great Facebook presence. Actually, the cake I was originally going to have them create was trumped when they posted a picture on their Facebook page of a cake that I knew had to be mine. They tripled their profit from me by taking the time to post updates on Facebook. Sorry, I can’t reveal my cake before the wedding, I think it’s bad luck! Here are a few to enjoy by Classic Cakes & Confections
Without Ashley, I would be clueless., she has lead me to all of these vendors and social media helped me decide whether or not I wanted to work with them.

Win Big on Facebook

By | Gossip Genie Blog, Social Media | No Comments

I never understood how many opportunities there were to win things in the social media world until I worked in it. We have all seen these contests and giveaways advertised on Facebook but, so often we never think to actually enter. Is it our assumption that we will not win? Are we lazy? Or do we just feel we don’t have the creative brain power to do what the page is asking? Whatever it may be, push these fears and insecurities aside because you are missing out on tons of great things.

I am going to give you two personal experiences, and both are outside any contest Gossip Genie has promoted for a client. Exhibit A- City Swarm Chicago. They bring organized events to social Chicagoans ranging from meeting up at bars (2 free drinks included) to seeing plays—all at a discounted rate. Back in May after Memorial Day weekend, City Swarm asked their Facebook fans “What did you do this weekend? Comment below & we’ll randomly select one person to win 2 free tickets to our event at Epic Sky.”  I commented with something along the lines of “laid by the pool and sipped on cocktails.” Boom. I won. Turns out, only myself and one other person commented. Because I was the first to comment, I won 2 free tickets to the event. Sometimes it does pay to be the first person to the party.

Exhibit B- Burrito Beach; A Mexican food chain located in the Chicago area. Their contest asked you to take a picture of yourself in front of a Burrito Beach—okay… this involved a little more activity but there are six locations all in Chicago. Next, you had to post the picture on the Burrito Beach Facebook wall, tell them why you love burrito beach and you were entered to win one 1-day pass to Lollapalooza. Of course, Jacqui and I drove right to Burrito Beach, snapped our picture, made up a short poem about their food. One week later, we were notified we won! Simple as that. Now you’ve learned your lesson. “Like” your favorite brands, restaurants, businesses, etc, on Facebook and you never know what they’ll be giving away!