#ThatAwkwardMomentWhen Your Baby has a Facebook Page

Posted by on May 2, 2012
#ThatAwkwardMomentWhen Your Baby has a Facebook Page

If you havent heard of the hit Facebook sensation, Boo, by now, then you must be living under a rock. He is one of the most famous pet pomeranians with over 4 million Facebook fans. He has not only inspired many other pet fan pages, including our very own Alfie, but apparently he has inspired ...

When Brands and People Turn to Social Media for Customer Service….

Posted by on Apr 27, 2012

When a person is upset with a brand or product, odds are, they will post on the brand’s Facebook Page or tweet directly to the company. Because of this, large corporations like Target and Ford Motor Company have hired teams of customer service representatives to manage the chatter on their social media streams. Because I ...

The Genies are Off to Baltimore!

Posted by on Apr 25, 2012
The Genies are Off to Baltimore!

This weekend, Jacqui and I will be attending the National ProStart Invitational in Baltimore. If you are not familiar, ProStart is a two-year career building program for high school students who are interested in culinary arts and restaurant management. After covering their social media for the past year, I have become a big fan of ...

The Power of a Jay Cutler Retweet

Posted by on Apr 19, 2012

Today was a great day on Twitter for one of our clients, Gale Sayers Center. Now we know firsthand when Jay Cutler (222K followers) retweets one of your tweets, magic happens!   The retweets kept flowing in! Not only did Mr. Cutler and his followers help us spread awareness about the Gale Sayers Celebrity Golf ...

Comcast #MajorFail

Posted by on Apr 12, 2012
Comcast #MajorFail

The Genies know that there is nothing I hate more than grammar and spelling mistakes. Social media marketing is essentially maintaining a company’s reputation.  Many people would agree that a simple spelling mistake can be a major turn off and in some cases wreak havoc on a brand. This morning, on LinkedIn, I noticed a ...

Gossip Genie’s Office Depot Small Business Makeover Part 5 of 5

Posted by on Apr 9, 2012
Gossip Genie’s Office Depot Small Business Makeover Part 5 of 5

I recently started working at Gossip Genie a couple of weeks ago and it has been a packed few weeks! During my  interview, Jacqui mentioned that Gossip Genie had won a small business makeover from Office Depot and a one on one chat with Jean Chatzky. I remember thinking how exciting that was and even ...

Gossip Genie’s Office Depot Small Business Makeover Part 4 of 5

Posted by on Apr 6, 2012
Gossip Genie’s Office Depot Small Business Makeover Part 4 of 5

Rewind back to mid-January 2012. It was my first week at Gossip Genie and I was just getting acclimated with our clients social media pages and strategies. While working on Facebook one day, a post by Office Depot caught my eye: I commented right away tagging Gossip Genie in my response. Then I looked at ...

Gossip Genie’s Office Depot Small Business Makeover Part 3 of 5

Posted by on Apr 5, 2012
Gossip Genie’s Office Depot Small Business Makeover Part 3 of 5

Our Small business depot makeover was all thanks to Elizabeth. She spotted the contest on the Office Depot Facebook page and urged me to enter. In 100 words or less, I made a compelling argument as to why Gossip Genie deserved a new office and a financial consultation with Jean Chatzky. Fast forward 2 months ...

Gossip Genie’s Office Depot Small Business Makeover Part 2 of 5

Posted by on Apr 4, 2012
Gossip Genie’s Office Depot Small Business Makeover Part 2 of 5

I have been working at Gossip Genie for about a year and 2 months now and this is by far the most exciting thing that has happened to our company! After Jacqui entered into the Office Depot Small Business Makeover contest, I started thinking back to last year at this time and how much has ...

Office Depot Small Business Makeover Part I of 5

Posted by on Mar 31, 2012
Office Depot Small Business Makeover Part I of 5

This has been a major week for Gossip Genie – each Genie will be writing about the experience from her perspective this coming week.    Office Depot Selects Small Business Makeover Finalists BOCA RATON, Fla.–(BUSINESS WIRE)–Mar. 29, 2012– It seems like we could all use someone to come to our rescue every once in a ...