Book Review: Gary Vaynerchuk’s “Jab, Jab, Jab, Right Hook”

Posted by on Apr 23, 2014
Book Review: Gary Vaynerchuk’s “Jab, Jab, Jab, Right Hook”

I recently read Gary Vaynerchuk’s book Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World. Vaynerchuk is a New York Times bestselling author and social media expert and his latest book is a blueprint of sorts for social media marketing strategies. It really makes you rethink how you market and sell to ...

Worst social media advice, ever

Posted by on Apr 14, 2014
Worst social media advice, ever

Have you ever been given bad social media advice? You may have been spoon-fed terrible guidance without even really knowing it – Even worse, you may have accepted bad instruction and acted on it. If you’re a social media newbie seeking some social guidance for your business, here’s a little tip: Don’t ever take the following social ...

The New Twitter Looks Awfully Familiar

Posted by on Apr 10, 2014
The New Twitter Looks Awfully Familiar

In case you haven’t heard, Twitter will be pushing out a redesign in the next few weeks and the changes are significant, yet familiar. Some accounts already have access to the new profile interface, presumably for promotional purposes. One such profile is that of Kerry Washington: I don’t know about you, but at first glance ...

When Social Media and Classic Art Collide

Posted by on Apr 4, 2014
When Social Media and Classic Art Collide

It’s interesting when two very different eras collide, when old meets modern. Social media has defined the past decade and this hasn’t gone unnoticed by edgy artists looking for a new take on existing classic work. There’s the Ukraine-based artist, Nastya Ptichek, who has done a fascinating job of integrating the digital era into renowned ...

Then and Now: How Social Media Aesthetically Changed

Posted by on Mar 28, 2014
Then and Now: How Social Media Aesthetically Changed

Can you believe ten years have passed since the inception of Facebook? It’s also been nine years since YouTube was established, and Twitter turned eight only a few short days ago. It goes without saying that a lot has changed since those early days – Facebook went public, YouTube was purchased by Google and an ...

Which Member of the Gossip Genie Team Are You?

Posted by on Mar 26, 2014
Which Member of the Gossip Genie Team Are You?

It’s the Buzzfeed-style quiz you’ve been dying to take! Find out once and for all which member of the Gossip Genie team you are:

30 For 30

Posted by on Mar 25, 2014
30 For 30

This will probably be my last blog post before I turn (gulp) 30!! Therefore, I want to share the top 30 things I love about social media. 30. Birthday reminders – some people strictly join Facebook for the sole purpose of being reminded about the birthdays of family and friends 29. Instagram is a candid ...

Are Teens Leaving Facebook? Does it matter?

Posted by on Mar 12, 2014
Are Teens Leaving Facebook? Does it matter?

When meeting with prospective clients, one of the most common questions I seem to hear is “Are younger people even using Facebook anymore?” They’re mostly referring to the recent study that came out that declared teens are leaving Facebook at an alarming rate for newer social media apps like Snapchat and Instagram. First, let’s look ...

How Social Media Is Changing the Way We Travel

Posted by on Mar 7, 2014
How Social Media Is Changing the Way We Travel

I’m fascinated with all things travel and it’s one of the most perfect industries in terms of what works well online. Travel is especially social, both as a purchase and as an experience. The content often looks particularly beautiful too, illustrated by these 12 gorgeous Vine Postcards that will make you want to travel. Vacationers ...

Creating Social Media Graphics with Canva

Posted by on Mar 6, 2014
Creating Social Media Graphics with Canva

Having a job in social media requires me to create custom graphics on a daily basis so I was pretty thrilled when I came across canva.com, a website that boasts, “amazingly simple graphic design.” And they’re right, it is amazingly simple. It’s been about a month since the discovery of my new favorite site, and ...