Last week, I was trolling through my Facebook feed and noticed this post from Progressive.

I clicked on the link, watched the video and wondered, what has gotten into their social media team’s heads? Was this for real?

They were using their social power to promote a crappy product to their Facebook audience of 173,000+. Why? I have no idea. I sent them a private message to try and figure it out, to which I never got a response. From the comments, people were about half and half on liking this post. Personally, I don’t think brands as big as Progressive should be posting this nonsense to their followers.

After seeing this out of place post, I noticed they promote a lot of random brands on their Facebook page, most of which have nothing to do with insurance. Progressive, if you need help with social strategy, I’m here for you.