Last night, I launched a sweepstakes for my client through Wildfire App. We set it for a week, hoping to get 100 people to sign up (enter all of their information, subscribe to the company newsletter and “like” the company Facebook page). I suggested my client give away a company branded item to the first 100 people that entered and liked the Facebook page. Therefore, as a green company they decided to offer a simple canvas tote as a giveaway. To me, totes are a dime a dozen and fearing that other people would feel this way, I told my client that with Wildfire, we can extend the end time just in case we don’t get 100 submissions in a week’s time. Which is especially important if you are restricting your settings to people in the US and over 18 years of age, which we were.
I launched the campaign at 10:30PM CST and 20 minutes later we had 120 submissions and 112 likes on the Facebook page. Their Facebook page has not even been up 24 hours and it already has 764 fans. On wildfire, as of right now, we have 861 submissions. I cannot disclose the name of this client but this is NOT a brand you would expect to get this kind of buzz, it’s categorized on Facebook under Agriculture and Farming.
If you’re interested in running a campaign through Wildfire, let’s chat!