Amdist news of Hostess Brands, Inc.’s decision to shut down 10 months after filing bankruptcy for the second time, the masses took to Twitter to grieve the loss of Twinkies, which have been a staple on the shelves of grocery stores and gas stations for over 75 years.
I’ve collected some of the funniest tweets mourning the loss of the iconic spongey dessert.
It’s interesting to see the attention Hostess, and Twinkies especially, have gotten surrounding news of the brand’s demise. I haven’t eaten a Twinkie or Hostess product since I was a child, but based on nostalgia factor alone, I can see where the intense reaction is coming from. Will I ever pay $20,000 for a pack of Twinkies as advertised on eBay right now? Definitely not. But it’s sad to see a brand that has been so iconic, especially in the Chicagoland area where Hostess resides, leave so abruptly.
Yet still, Twinkies might live on! With high brand recognition and over 2.5 million dollars in revenue each year, companies are currently bidding to save the Hostess product. And based on Twitter chatter alone, it looks like the demand is definitely there!
It looks like Twinkies really do last forver!