May 20 marked a monumental day in my young history. It wasn’t a birthday or anything like that, but it’s still pretty special; it officially marked my one month anniversary at Gossip Genie!

My goal in life is to never plateau when it comes to implementing creativity and attaining knowledge, and over the course of the last month, I’ve certainly learned the importance of creativity in an agency setting. From scheduling tweets and modifying my copy to be more direct, to managing ad budgets and creating interesting graphics to concisely communicate a message, I’m picking up some new practices each and every day.

It sounds basic, but the most important thing I’ve learned is the art of multitasking (in fact, as I write this piece, there are about 15 other things I could to be doing). I began working at Gossip Genie as we were partnering with another media company, so there has been no shortage of work for me. That being said, the days go fast; often too fast.

My favorite part of being a social media manager is simply that no two days are the same. Today, I’m writing a blog and completing some content calendars. Tomorrow, Elizabeth, Dana and I are conceptualizing some potential summer promotional ideas for one of our clients. The day after that… well, to my point, that’s to be determined.

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